Simon Arnold
Channel Orchestration Expert @诺华
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WORK HISTORY
Channel Orchestration Expert @诺华
Munich, DE
Omnichannel Marketing, Campaign Execution, Marketing Analytics]- Ensure the implementation of Customer Experience plans, campaigns, and content across various digital channels as a part of an agile team- Act as a digital channel expert responsible for independently executing and implementing provided content as well as making necessary adaptations for various digital platforms (Email Marketing, Paid/Owned Websites, Social Media, Congresses, etc.)- Driving data-based decision-making by building a consistent tagging and content segmentation to ensure transparent tracking possibilities. Conduct proactive analyses and interpret results to support crucial decision-making processes- Manage agencies involved in the execution of digital content, whether marketing-specific or medical-specific?Collaborate with cross-functional teams including the strategy, medical, sales force, and compliance departments to ensure optimal utilization of digital assets and adherence to all company guidelines.
EDUCATION
Caltech
Postgraduate Degree, AI and Machine Learning
Duale Hochschule Baden-Württemberg (DHBW) Karlsruhe
Bachelor, Wirtschaftswissenschaften
Advantere School of Management
Master International Management
ABOUT SIMON ARNOLD
With over six years of experience at Novartis, I have experience in data analytics…
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