Simah Aslam
Senior Workplace Designer @Phoenix Group
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WORK HISTORY
Senior Workplace Designer @Phoenix Group
Edinburgh, GB
Led strategic workplace initiatives aligned with sustainability and branding goals,contributing to long-term estate planning.Developed and implemented workplace design guidelines to enhance cross-functionalcollaboration and operational efficiency. Utilised Power BI and Condeco to analyse space utilisation and inform strategicdecisions on estate capacity and optimisation. Delivered executive-level presentations to support strategic approvals andtransformation planning.
EDUCATION
Heriot-Watt University
Bachelor of Architecture - BArch hons
SKILLS
ABOUT SIMAH ASLAM
Experienced design professional with over 20 years in architectural and interior design, as well as strategic asset management. I bring a multidisciplinary approach to every project, combining creative vision with practical execution. Design Leadership & Project ManagementProven track record as a design lead and project manager across domestic and commercial sectorsSkilled in delivering projects of varying scale and budget Stakeholder EngagementExtensive experience presenting to senior executives, councillors, and cross-functional teamsStrong communicator with the ability to simplify complex design concepts for diverse audiences User-Centered Design PhilosophyPassionate about the customer journey and spatial experienceFocused on flow, zoning, and creating impactful “wow” moments within spaces End-to-End Design ExpertiseConcept development, space planning, technical layouts, and implementationProactive problem-solver with a hands-on approach to delivery Collaborative Co-DesignThrive in working with specialists in furniture, lighting, and artworkExperienced in co-designing bespoke pieces across various mediums
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