Silvia di Leonardo
Client Lead @Um Italy
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WORK HISTORY
Client Lead @Um Italy
Milano, IT
Clients: American Express, Gruppo api (IP, Esso), Locauto, Consorzio del Prosciutto di Parma, Tourism Ireland, Triumph/Sloggi, Brembo, PGIM, Stanley Black & Decker. As a Client Lead I am responsible for leading an offline planning team of 2 resources and coordinating 2 digital teams composed by talented professionals. My role combines account management and team leadership, acting as the main point of contact for both clients and suppliers. I oversee workflow organization, ensure smooth coordination across teams, and maintain a comprehensive view of client projects and business objectives.One of my key focuses is to foster synergy between different agency units, ensuring alignment and integration across disciplines. I also manage relationships and delivery processes with our global UM agencies supporting them in specific tasks, ensuring consistent governance and high-quality execution.Through structured client caring, I work to build long-lasting, trust-based relationships with stakeholders, providing strategic oversight and operational excellence.
EDUCATION
Liceo Scientifico Vittorio Veneto
2005, Istruzione bilingue e multilingue
Associazione Italia-Russia
Corso di lingua russa A2
Multimediamente Srl
Digital Photography & Photoshop
Università degli Studi di Milano
Non terminato, Lingue e Letterature Straniere
Associazione Italia-Russia
Corso di lingua russa A1
SKILLS
ABOUT SILVIA DI LEONARDO
Experienced strategy and media consultant with 16 years of working in the marketing and advertising industry, with a strong focus on digital channels. I have outstanding organizational skills, in my everyday job my main objective is always to reach the client’s goals as soon as possible and in the best way I can. I am detail-oriented, I am very accurate and my priority is to deliver consistently high results.I like to take the lead, I am able to take on responsibilities and I developed problem-solving tasks.I’m passionate about rock music and photography, I managed my travel & beauty blog at for +10 years collaborating with few brands among these markets.I’m also part of the team of the official Linkin Park Italia community managing social channels (FB +250k, IG 12k) and writing editorial contents for the website a mental health advocate: I support One More Light Fund (Music For Relief), AIRC, ActionAid and local charity programs to raise mental health awareness. I\'m the founder of a social media community (IG +7k, Twitter +5K) to support people struggling with depression.
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