Silvia Barbon
Think of me as the matchmaker between brands and their audiences ! My superpower? Turning data into captivating campaigns that don’t just catch eyes but open wallets!
- Role
- Marketing & Media Director at Cariola Group
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Silvia Barbon
Marketing and business Director with over 15+ years experience in driving and achieving record sales. My background includes founding my own PR agency and managing key accounts for global brands like BMW and BP.• Excellent planning abilities, particularly in broadcast, print, outdoor, online and radio.• Superb negotiation skills, needed to guarantee great pricing and audience reach.• Works well under pressure, thriving under tight deadlines.• Can easily work with a wide range of people, including clients, sales people and your own staff• Able to analyze research data to determine best placement for the client\'s needs• Extremely well-organized
Experience
Marketing & Media Director
Nov 2015 — Present · Miami, FL, US
Ensure that the products are seen by the target demographic in the ad campaign. Using a mixture of market research, analysis, pricing structure, I’m responsible for making sure the ad campaign has enormous reach for the best possible price.
Education
Universidad Iberoamericana, Ciudad de México
Diplomado, Administracion Estrategica y Desarrollo de Negocios
2001 — 2002
Universidad Iberoamericana www.uia.com México
Master; MBA, Business Administration
2001 — 2002
Tecnológico de Monterrey
Licenciada, Marketing
1996 — 1999
Universidad Autónoma de Madrid
MBA, Economics
2002 — 2004
Skills
- Sales Operations
- New Business Development
- Strategy
- Social Media Marketing
- Marketing
- Online Advertising
- Forecasting
- Sales
- Business Planning
- Public Relations
- Business Strategy
- Advertising
- International Sales
- Management
- Team Building
- Brand Management
- Marketing Strategy
- Sponsorship
- Project Management
- Entrepreneurship
- Event Planning
- Social Media
- Corporate Communications
- International Business
- Account Management
- Market Research
- Project Planning
- Competitive Analysis
- Contract Negotiation
- Strategic Partnerships
- Retail
- B2b
- Direct Marketing
- Brand Development
- Product Marketing
- Social Networking
- Marketing Communications
- Budgets
- Sales Management
- Event Management
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