Sieraaj Allie
Creative Direction Multiplatform Storyteller from Concept to Launch @Currently Seeking New Opportunities
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WORK HISTORY
Creative Direction Multiplatform Storyteller from Concept to Launch @Currently Seeking New Opportunities
I am looking for a creative leadership role in the Creative Director, Design Manager, or Art Director space where I can own the vision while staying hands on. I thrive in collaborative, brand focused environments where storytelling, design, digital, and photo and video work as one cohesive system to drive real business results. Leading multidisciplinary teams, mentoring talent, and partnering with marketing, product, and growth to turn strategy into clear, culturally relevant work is where I excel.I am drawn to roles focused on brand and performance, where I can evolve visual identity, build campaigns that move across platforms, and create processes that make teams faster and stronger. I\'m comfortable navigating vagueness, art directing shoots, building processes, and solving complex creative challenges in real time. I\'m able to leverage AI and emerging tools to enhance creativity, streamline workflows, and push innovation without losing craft. I want a seat at the table where I can raise the creative standard and make a measurable impact.
EDUCATION
College of Cape Town
Art & Design
College of Cape Town
Graphic Design
College of Cape Town
Design Foundation
SKILLS
ABOUT SIERAAJ ALLIE
Portfolio: with qualifications in Art & Design, Design Foundation and Graphic Design, I developed into a conceptual and multifaceted designer, with over 15 years experience in various areas of the media industry – from publishing, visual merchandising and marketing to advertising and production. My ethos is to inspire, educate and influence others to look at design challenges from a different perspective. I put great thought and effort into my work, and approach every job with a strategic, solutions-oriented mindset – always keeping the objective and bottom line top of mind. I have ambitious career plans and aspire to grow, learn and refine my design, creative direction and management skills to lead and mentor a team of creatives.Creative Leadership | Marketing Collateral Design | Branding Execution | Client Relationship Management | Video Production | Advertising | Digital Art Design | B2B / B2C Marketing Campaigns | Art Direction | Graphic Design | Marketing Strategy Development | Campaign KPIs | ROI Metric Analysis
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