Siddharth Daniel Rao

WORK HISTORY

EDUCATION

SKILLS

ABOUT SIDDHARTH DANIEL RAO

Passionate about fostering fruitful alliances and driving impactful campaigns with partners, I specialize in managing critical alliances and optimizing Credit & Debit Card usage across diverse categories, including Dining, E-Commerce, Retail, Fashion & Lifestyle, Electronics & Appliances, and Travel & Entertainment. With a proven track record in curating and executing successful usage campaigns, I excel in maximizing card spends and enhancing customer loyalty towards the Bank\'s cards.In my role, I forge strong relationships with key partners, leveraging their channels to increase adoption of the Bank\'s Credit & Debit Cards. By analyzing market trends, competition, and seasonality, I develop effective partner-engagement strategies to drive business growth and maintain a competitive edge in the market.As a collaborative leader, I work closely with internal stakeholders to ensure seamless campaign execution within timelines. Additionally, I engage with external stakeholders to deliver impactful Above-the-Line (ATL) and Below-the-Line (BTL) marketing communication activities, optimizing the promotion of usage campaigns.With exceptional negotiation skills, strategic thinking, and a customer-centric approach, I consistently drive results and contribute to the Bank\'s growth objectives. I look forward to connecting with you to explore potential opportunities!