Siddharth Das
Marketing Strategy & Consumer Insights | Brand, Portfolio & Go-to-Market Strategy | Nielsen RMS & Kantar Worldpanel Ex-Deloitte
- Role
- Junior Associate at A Priori Consultants
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Siddharth Das
I work at the intersection of FMCG strategy, consumer insights, and data-driven decision making — helping brands translate complex Nielsen and Kantar data into clear actions across brand, portfolio, pricing, and go-to-market strategy.I have hands-on experience across Oral Care, Beauty & Personal Care, and Functional Beverages, supporting strategy and growth initiatives through rigorous analysis and insight synthesis. At A Priori Consultants, my work spans brand positioning, portfolio architecture, pricing strategy, and innovation planning, with ownership from data structuring to senior-stakeholder storytelling.I enjoy roles that sit close to business decisions — where insights directly shape launches, investments, and category growth priorities. Open to conversations across FMCG strategy, consumer insights, and brand growth roles (India & Middle East).
Experience
Junior Associate
Jan 2025 — Present · Gurugram, IN
Led strategy and insights workstreams across FMCG categories including Oral Care, Beauty & Personal Care, and Functional Beverages, supporting brand, portfolio, pricing, and go-to-market decisions.Owned end-to-end analysis using Nielsen RMS and Kantar Worldpanel, translating complex data into clear category stories, brand implications, and growth opportunities.Drove projects spanning brand positioning, portfolio architecture, pricing strategy, and innovation planning, informing launch and investment priorities.Partnered with senior stakeholders to align on objectives, pressure-test insights, and land decisions.Guided analysts on data structuring, analysis quality, and story flow to ensure sharp, client-ready outputs.
Education
SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney
Master of Business Administration - MBA, Marketing
2021 — 2022
Delhi Public School, Faridabad
12th (CBSE)
SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney
MBA (MGB)
Amity University, Greater Noida Campus
Bachelor of Technology - BTech, Computer Science
2015 — 2019
Amity University
B. Tech (Computer Science and Engineering)
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.