Siddharth Rao
Customer Success Team Lead @ MoEngage | SaaS | Martech | Building Exec Relationships that Drive Growth
- Role
- Engagement Manager - Customer Success at MoEngage
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Siddharth Rao
Great customer success doesn’t stop at renewals—it accelerates revenue, retention, and relationships.I’m a CS leader with 7+ years in B2B SaaS, helping PLG and Martech startups turn product usage into business growth. At MoEngage, I lead a high-performing CS team and work directly with C-level execs across Mid-market and SMB segments to drive lifecycle automation, scale adoption, and grow NRR. What I bring to the table:• Turning data into upsell opportunities and expansion wins• Executive stakeholder management that drives long-term value• Mentoring CS talent to become strategic business partners A few wins I’m proud of:• Doubled upsell revenue YoY for key accounts• Enabled clients to scale ROI through engagement strategies• 🧠 Built and led a team of 5+ CSMs focused on retention and growth I regularly share insights on:• Building CS playbooks in PLG companies• Coaching CSMs for impact• Data-driven lifecycle strategies that reduce churn If you’re a SaaS founder, CS leader, or growth-minded CSM, follow me for tactical advice and behind-the-scenes lessons from real customer conversations.
Experience
Engagement Manager - Customer Success
Feb 2024 — Present · Bengaluru, IN
Led and coached a high-performing team of Senior CSMs and CSMs, driving individual development through structured feedback, growth plans, and ongoing mentorship to elevate team performance and customer impact. • Built and nurtured trusted partnerships with C-level executives and key stakeholders across a portfolio of $2.5M and 150+ clients, positioning MoEngage as a strategic growth partner. • Spearheaded cross-functional initiatives with Sales, Product, and Marketing to optimize the end-to-end customer journey, resulting in accelerated onboarding, stronger adoption, and increased upsell opportunities. • Developed and executed data-driven customer success strategies, achieving a 15% lift in CSAT scores and sustaining a >98% customer retention rate quarter over quarter. • Facilitated strategic planning sessions with clients, leveraging MoEngage’s personalization and automation features to drive higher campaign engagement and long-term user retention.
Education
Symbiosis Institute of Business Management, Bengaluru
Master of Business Administration (M.B.A.), Marketing
2016 — 2018
Lovely Professional University
Bachelor of Technology (B.Tech.), Mechanical Engineering
Skills
- Tableau
- Microsoft Office
- Communication
- Google Analytics
- Operations Management
- Data Analysis
- Public Speaking
- Cricket
- Event Management
- R Programming
- Social Media
- Marketing
- Microsoft Excel
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