Siddharth Basu
Senior Product Manager | Personal Loans and Cross sell | RBL BANK
- Role
- Deputy Vice President at RBL Bank
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Siddharth Basu
With over 12 years of experience spanning product management, revenue growth, and customer retention, currently serving as Deputy Vice President at RBL Bank. Focused on cross-sell initiatives, techno product management and co-origination initiatives, contributing to innovative financial solutions and business growth. Previously enabled data-driven revenue, growth, and retention strategies at Freo, leveraging marketing analytics and PnL management to support organizational objectives. Committed to driving fintech innovation and fostering collaboration to align with RBL Bank\'s mission of empowering customers with cutting-edge financial products. Values teamwork, analytical rigor, and delivering impactful results for diverse projects.
Experience
Deputy Vice President
Feb 2024 — Present · Gurugram, IN
Spearheaded digital innovation initiatives at RBL Bank, enhancing portfolio management, critical Project related to New Digital Lending App, Numerous Banking App interventions, PnL initiatives and regulatory compliance. • Drove the development of data-led pricing strategies, resulting in a 25% increase in portfolio growth. • Implemented advanced digital marketing strategies that significantly improved customer engagement and market adaptability.
Education
BIT Sindri
Bachelor of Technology - BTech, Mining and Mineral Engineering
2009 — 2013
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