Siddhant Badam
Product Manager @Homestars
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WORK HISTORY
Product Manager @Homestars
Led the market research and competitor analysis required regarding a new product offering that would involve the integration of a reliable payment processing platform and be the start of a new revenue generation that would be more business to consumer (B2C) focus Endeavoured to ensure that there is a common understanding regarding all stakeholders, and within the product team regarding important business metrics, so that accurate monitors and dashboards on tableau can be made to check adoption metrics for implemented features and overall performance of the product. Made use of RICE scoring model on product and technical initiatives to get a better understanding of business and customer needs that helped to strategize and prioritize the features and help to negotiate with stakeholders to create the most appropriate product roadmap. Collaborated with the UX team to get a better understanding of the existing customer by conducting interviews, research and usability testing to gather relevant feedback of customer behavior and preferences to help make usable customer persona and customer journey maps. Displayed cross functional collaborative & leadership skills to lead a new mvp product offering for the enterprise team that was designed and implemented within a single quarter.
EDUCATION
University of Waterloo
Bachelor's Degree
Product School
Product Management Certificate
Smith School of Business at Queen's University
Master's degree
ABOUT SIDDHANT BADAM
As a Proven Product manager working with various initiatives that are backend Platform oriented, B2B, and B2C oriented for a SaaS product. I apply continuous improvement methodologies and my previous product learnings while also using Lean Six Sigma methodologies to streamline processes and enhance customer experiences to make them as customer-centric as possible. My journey in product management at HomeStars honed my skills in market research, competitor analysis, and the creation of data-driven dashboards, all vital in my role. With strategic planning and agile implementation, our team has successfully introduced a new B2B-focused payment platform, marking a significant shift in our business model.Collaboration is key to my approach; working alongside UX teams and stakeholders ensures that every product enhancement is backed by solid customer insights and analytics. My passion lies in crafting solutions that solve complex problems and drive the product\'s market performance. At Homestars, I\'m leveraging my proficiency in Tableau and Mixpanel to monitor feature adoption and overall product health, ensuring we consistently deliver value to our customers and stakeholders.
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