Siddhangana Karmakar

AI Search Optimization, Positioning and Content, Building Definer Brands | ex-Paperboat, MSL Group, Reliance

Role
Founder at Definer Brands
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Siddhangana Karmakar

Scaling with organic marketing isn’t just about producing more content, it’s about…

Experience

  1. Founder

    Definer Brands

    Mar 2022 — Present · Bengaluru, IN

    Nurturing Definer Brands, a brand & product marketing firm, helping growth stage businesses identify new possibilities for improving their top line.After consulting brands across various industries we understood the biggest roadblock for business to unlock growth is lack of competitive advantage that allows the business to grow without pumping unlimited marketing spends. With so many digital touch-points and an increasingly saturated market, it has become even more important to stand out.We partner with founders and leaders to define their value proposition, positioning, marketing strategy, and go to market strategies. We work with you long term to overview and guide you through the execution, measurement and optimisation of your marketing practices.

Education

  • Delhi University

    BSc(H), Statistics

    2003 — 2006

  • Management Development Institute, Gurgaon

    International Management, Marketing

    2006 — 2008

  • ESCP Business School

    Masters in European Business, Marketing

    2006 — 2008

Skills

  • Online Advertising
  • Product Marketing
  • Social Media Marketing
  • New Business Development
  • Search Engine Marketing (Sem)
  • Marketing
  • Digital Marketing Strategy
  • Sem
  • Brand Management
  • Marketing Strategy
  • Web Analytics
  • Market Research
  • SEO
  • Social Media
  • Marketing Communications
  • E-Commerce
  • Business Development
  • Digital Marketing
  • Management
  • Advertising
  • Search Engine Optimization (SEO)

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Siddhangana Karmakar — Founder at Definer Brands in Bengaluru, KA, IN | Unifers