Sid Reeves
Experienced Leader | Pipeline Generation | Go-to-Market Strategy | Sales Enablement | SaaS | AI & Analytics
- Role
- Account Development Manager, Business Network at OpenText
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Sid Reeves
Trying to grow my network - please feel free to connect if you stop by.] Your…
Experience
Account Development Manager, Business Network
Jul 2023 — Present
Spearheaded pipeline generation for three business units (LegalTech, Business Networks, and AI/Analytics) across the Americas and EMEA, focusing on new customer acquisition-Generated $71.4M in net new pipeline from 424 qualified opportunities (127% of target) and $12.3M in closed deals in FY24-Collaborated with product and field marketing to drive impactful campaigns across the entire sales funnel, from lead generation to revenue-Partnered with Content/Creative Services to develop and implement effective outbound sales plays, including collateral, target lists, and messaging for global sales teams-Aligned with sales leadership (Director and VP levels) to ensure targeted activities, messaging, and market focus-Provided accurate weekly pipeline forecasts to the VP of Marketing-Contributed to a task force exploring and implementing Generative AI (Gemini, ChatGPT, NotebookLM) in business development, including leading a training workshop in March 2024-Mentored two Account Development Representatives, enabling their successful promotion to field sales roles through focused skills development and product knowledge enhancement-Collaborated with product marketing on go-to-market strategies for new Generative AI/LLM products, encompassing messaging, customer profiling, ABM, digital advertising, SEO, webinars, and sales collateral-Established best practices for A/B testing messaging and cadences, leveraging analytics to optimize outreach strategies-Received the FY24 Account Development Manager \"Impact\" Award for driving significant YoY performance growth in LegalTech pipeline generation (from 104 opportunities in FY23 to 265 in FY24)-Awarded the FY24 Account Development Manager \"Coach of the Year\" for talent development, retention, and promotion.
Skills
- Credit
- Branch Banking
- Mortgage Lending
- Lines of Credit
- Sales
- Retail Banking
- Consumer Lending
- Banking
- Small Business Lending
- Commercial Lending
- Commercial Banking
- Loans
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