Sid McCain
Music Director at WMSE Radio Station
- Role
- Promotions Director at Wmse 91.7fm Radio Station
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Sid McCain
Accomplished entertainment industry executive who excels at managing and growing…
Experience
Promotions Director
Jul 2014 — Present · Milwaukee, WI, US
Market and promote WMSE. A community supported radio station - • Build awareness via on-air and social media contesting and messaging: weekly newsletter to members, daily messaging across all online outlets, daily on-air contesting to concerts and local events• Create media campaigns to garner a larger footprint via local and national media outlets: Press releases serviced to local and national media, imaging of our DJs to a national audience, WMSE oriented stories• Event planning in order to establish listener loyalty, including: Backyard BBQ, Big Band Grandstand, Rock-N-Roll Bowl, Rockabilly Chili• Invite local and national celebrities to enhance WMSE’s programming, recent guests include: Less Than Jake, Grammy Winner Corey Smyth, music manager and international music legend Derek Shulman, local restaurant owners: Jim Neumeyer from Beans and Barley, Christine McRoberts. • Establish general marketing ideas including a 7” by nationally renowned artist Field Report for Record Store Day, National broadcast of local music events including: Psych Fest and Utech Fest.
Education
Long Island University
Bachelor of Arts (B.A.), Photojournalism
1988 — 1990
North Carolina State University
Communication and Media Studies
1985 — 1987
Skills
- Record Labels
- Music Licensing
- Digital Distribution
- Music Industry
- Acquisitions
- A&R
- International
- Royalties
- Music Supervision
- Strategy
- Digital Marketing
- Digital Media
- Entertainment
- Sound
- Music Publishing
- Publicity
- Artists
- Recording
- Talent Booking
- Songwriting
- Licensing
- Entertainment Industry
- Social Networking
- Film
- Music Production
- Social Media Marketing
- Music
- Brand Development
- Studio Recording
- Composition
- Marketing
- Tour Management
- Radio
- Radio Promotions
- Content Strategy
- Concerts
- Television
- Festivals
- Media & Entertainment
- Video Production
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