Shyamala R.
Product Marketing Manager at IBM | ex-Freshworks | Product Marketing Alliance Ambassador | B2B SaaS
- Role
- Product Marketing Manager - Observability for Z (Instana, Concert) at IBM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shyamala R.
As a Product Marketing professional with 7 years of experience in SaaS, I specialize in ITSM and Platform solutions. My expertise spans across Competitive Intelligence, Go-to-market (GTM) strategies, and Content development. I have owned Freddy AI and the Marketplace under the platform team, driving initiatives to evangelize our capabilities both internally and externally. This includes enablement, adoption, targeted collateral development, and webinars. Additionally, I have built multiple competitive content to influence product roadmaps and support GTM teams in shaping effective strategies.
Experience
Product Marketing Manager - Observability for Z (Instana, Concert)
Jan 2025 — Present · Bengaluru, IN
Education
Indian School of Business
Executive education
2023 — 2023
Sri Venkateswara College of Engineering
Bachelor of Engineering
2014 — 2018
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