Shyamala B
Operations Team Lead @MarketStar India (Regalix)
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WORK HISTORY
Operations Team Lead @MarketStar India (Regalix)
As a Team Lead for Reddit Ads, I excel in guiding and empowering our team to deliver exceptional results. With a keen focus on collaboration, I work closely with Account Managers to implement and optimize campaigns. My expertise lies in resolving third-party discrepancies i.e Google Analytics, Apps Flyer, GTM other MMP\'s and ensuring seamless integration for maximum efficiency. I leverage data-driven insights to continually enhance campaign performance, driving success for our clients and ensuring Reddit Ads remains a powerful platform for digital advertising
EDUCATION
Bharatiya vidya bhavans jubilee hills
Central Board of Secondary Education
St. Mary's College
Board of Intermediate Education, MPC
Malla Reddy (MR) Deemed to be University
BACHELOR OF TECHNOLOGY, Mechanical and Engineering
SKILLS
ABOUT SHYAMALA B
I am a digital marketing professional with a passion for optimizing online strategies through the effective implementation of tools like Google Tag Manager, Google Analytics, Google Ads, and Data Studio.Google Tag Manager:With a deep understanding of Google Tag Manager, I excel in creating and deploying tags, triggers, and variables to track user interactions and unlock valuable insights. I have a proven track record of streamlining tag management processes, ensuring accurate data collection, and enhancing website performance.Google Analytics:I specialize in leveraging Google Analytics to transform raw data into actionable insights. My expertise includes setting up custom tracking, generating advanced reports, and conducting in-depth analysis to drive data-informed decisions. I am adept at utilizing GA to measure KPIs, identify user behavior trends, and optimize conversion funnels.Google Ads:As a Google Ads expert, I have a knack for crafting highly targeted and optimized campaigns that drive results. From keyword research and ad copy creation to bid management and A/B testing, I have a proven track record of maximizing ROI and achieving campaign objectives.Data Studio:I am proficient in creating dynamic and visually appealing reports in Google Data Studio. My skills extend to connecting various data sources, designing custom dashboards, and automating reporting processes. I believe in the power of data visualization to communicate complex insights effectively.I am passionate about staying up-to-date with the latest trends and innovations in the digital marketing landscape. I thrive in collaborative environments and am always eager to tackle new challenges.
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