Shweta Ayare

About Shweta Ayare

As a seasoned brand manager, media planner and buyer, and media communicator, I bring a wealth of experience in developing and executing successful marketing campaigns across various media channels. With a deep understanding of consumer behavior and market trends, I help businesses build strong brand identities and drive engagement through targeted and effective communication strategies.Throughout my career, I have demonstrated a proven track record of success in developing and executing innovative marketing campaigns that deliver results. I am skilled in media planning and buying, and have a strong network of industry connections that enable me to secure the best media placements for my clients. I am adept at analyzing market data and using insights to optimize campaign performance and maximize ROI.As a media communicator, I excel at crafting compelling messages that resonate with target audiences across various media platforms. I am proficient in creating content that is engaging, informative, and persuasive, and am comfortable working with a wide range of stakeholders to ensure consistent messaging and brand voice.In summary, my unique blend of skills and experience make me a valuable asset for any business seeking to build brand awareness, engage customers, and drive business growth.

Experience

1. Associate Program Manager

   eClerx

   Mar 2025 — Present · ON, CA

   In this capacity, I will be leading the organisation’s digital marketing mandate with a focus on enabling enterprise-wide transformation. I will oversee strategic client onboarding to ensure every engagement begins with clarity on business goals and measurable outcomes. My role includes developing data-driven, omnichannel strategies that integrate performance marketing, content, technology, and customer experience. A strong emphasis will be placed on elevating our analytics and automation capabilities to strengthen decision-making. I will work closely with leadership teams to build scalable digital frameworks that can be replicated across markets and industry verticals. This approach will help deepen strategic client partnerships and reinforce our position as a trusted digital advisor. Ultimately, the objective is to deliver a seamless, insight-led, and future-ready digital journey for every client we serve.

Education

• New Law College

  Bachelor of Laws - LLB

  2017 — 2020

• K.C COLLEGE

  Post Graduation Diploma, Advertising & Public Relations

  2010 — 2011

• Regina Pacis Convent High School

  School

  1993 — 2004

• Maharshi Dayanand College

  B.M.M, Advertising

  2006 — 2010

• ITM Group of Institutions

  Master of Business Administration (M.B.A.), Marketing

  2012 — 2014