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Current company App Alley Private Limited
Advertising Services · 6 employees · Founded 2020 · New Delhi, Delhi, India
We are a performance driven mobile marketing media network. We understand the relevance of Apps in today’s world. With the increase in mobile usage across the globe, App Alley brings the “All for Apps” concept. We focus on Apps & bring knowledge which understands the app environment. App Alley has invested heavily in the technology to develop an in-house platform which uses algorithm based on various used cases gathered over the years understanding user behaviour & matches it with the app requirements with minimal spends. We specifically work towards finding relevant users & acquiring them for apps. Relevant user for us is – one who will use the app regularly, transact on the app, stick to the app & give the maxi ROI to the advertiser. For Advertisers - We find the relevant user for your app - We maintain high level of transparency of the traffic & share GAID, IDFA, App Name & can provide any other information required by the advertiser - Sources of our traffic include mobile inventory through direct publishers who are app owners, other traffic includes publishers with SDK traffic, programmatic media buying through DSPs/RTBs & premium affiliates tested over the years - We have also created our own whitelist of Publisher ids (for different verticals) over the years, that helps us to pinpoint relevant user for an app - We run campaigns across the globe and work on CPI / CPT / CPS / CPR / CPA / CPL and advertiser only pays for conversions For Publishers - We provide industry best fill rates and premium rates - We have direct advertisers & agencies across globe providing us with campaigns in different & varied verticals- We have user friendly dashboard to see the conversions and earnings - Rich media suite will enable traffic on your sites and apps giving you high eCPM - We offer campaigns through API, smart link which gives a fallback option to the traffic that you generate giving better yield to your investment