Gayatri Shukla

About Gayatri Shukla

I help startups and small businesses build effective digital funnels that drive lead…

Experience

1. Social Media Marketing Manager

   Infiniti Tech Solution

   Nov 2024 — Present · Noida, IN

   As a Social Media Manager at Infiniti Tech Solution, I developed and executed social media strategies to enhance brand visibility, engagement, and lead generation across platforms such as Facebook, Instagram, LinkedIn, and Twitter. My role involved:Content Creation & Strategy: Crafted engaging content and managed content calendars to ensure brand consistency across social media channels. Developed campaigns aligned with business goals and target audience interests.Community Management: Actively engaged with the online community, responding to comments, messages, and inquiries, building strong relationships, and maintaining a positive brand image.Client Handling & Lead Generation: Managed client communication, understood their objectives, and delivered tailored social media strategies. Led lead generation efforts through organic and paid campaigns to drive qualified leads and conversions.Analytics & Reporting: Utilized tools like Google Analytics, Hootsuite, and platform insights to track campaign performance, prepare reports, and optimize strategies for better results.Collaboration: Worked closely with marketing and sales teams to align social media initiatives with company goals, contributing to lead nurturing, customer acquisition, and overall business growth.This role helped me gain expertise in social media management, client relations, lead generation, and performance analysis, all of which contributed to the company’s digital marketing success.

Education

• Dev Sanskriti Vishwavidyalaya (DSVV), Haridwar

  Bachelor's degree, Communication, Journalism, and Related Programs

  2019 — 2022

• Institute of Management Technology, Ghaziabad

  Professional Certificate in Digital Marketing, Digital Communication and Media/Multimedia