Shubhankar Gour
Performance Marketing | SEO & SEM | PPC Campaigns | CRM |Funnel Optimization | Retargeting | Growth Strategy
- Role
- Senior Manager Digital Marketing at Nyati Group
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Shubhankar Gour
Generating revenue growth by creating highly efficient marketing engines in the digital…
Experience
Senior Manager Digital Marketing
Feb 2023 — Present · Pune, IN
Achieved a 20-40% increase in digital ROI through ongoing campaign optimization, A/B testing, and performance analysis.Manage an annual digital marketing budget of 9-10 CR, ensuring efficient resource allocation and compliance with financial targets.Implemented data-driven decision-making processes to identify growth opportunities and enhance digital marketing performance.Collaborated with portals, leading to an increase in lead quality from 17% to 35% through optimized campaigns.Partnered with internal stakeholders to develop and implement targeted digital marketing strategies focused on specific audience segments and property types.Utilized marketing automation platforms and customer relationship management (CRM) systems to streamline lead management and improve lead nurturing.Built strong relationships with industry influencers, media partners, and other stakeholders to boost brand visibility in the real estate market.
Education
Oriental Institute of Science & Technology
Master of Computer Applications (MCA), Computer Software and Media Applications
2013 — 2015
Barkatullah University, Bhopal
Master of Business Administration - MBA, Marketing
2015 — 2017
Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal
Bachelor's degree, Computer Programming, Specific Applications
2010 — 2013
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