Shubham Surse

Role: Digital Product Manager at HDFC Bank
Location: Mumbai, MH, IN
LinkedIn followers: 500 followers

Sales & Business DevelopmentView LinkedIn profile

About Shubham Surse

At HDFC Bank, as the Digital Solutions Manager, I am instrumental in advancing our digital banking services. Our work focuses on product feature development and API integrations, which are pivotal for the growth of our online business. My educational foundation in International Business Finance from the Symbiosis Institute underpins my strategic approach to business challenges. Skilled in stakeholder management, I advocate for enhanced customer experiences in digital banking. My team\'s dedication to innovation harmonizes with my ambition to refine the digital journey for our products, encompassing Savings Account, Current Account, Credit Card, Fixed Deposit, Two Wheeler Loan to Digital Services. We leverage our combined expertise to streamline digital journeys and elevate customer satisfaction.

Experience

Digital Product Manager
HDFC Bank
Jul 2023 — Present · Maharashtra, IN
Projects: GIGA Savings Account and Giga Business Credit Card1.Led requirement gathering and fit-gap analysis sessions with cross-functional business stakeholders,translating business needs into comprehensive Business Requirement Documents (BRDs) and solution designs toguide precise IT configuration and deployment.2.Authored and maintained configuration documentation, including BRDs, Functional Specifications, and Test Plans,ensuring alignment with solution design and enabling smooth project execution.3.Planned and conducted system configuration activities, including conference room pilots (CRP), User AcceptanceTesting (UAT), and Closed User Group (CUG) testing, ensuring readiness for product rollout.4.Monitored application performance and customer journeys using Adobe Analytics and CRMNEXT, diagnosingbottlenecks and implementing solution enhancements that reduced drop-off rates by 30%, improving businessprofitability and client satisfaction.5.Resolved 60+ production incidents and journey-related issues through root cause analysis and collaboration withtechnical teams, ensuring system stability and enhanced client experience.6.Prepared periodic technical and business performance reports, delivering insights that supported strategicdecision-making, optimized processes, and enhanced value delivery to clients.7.Integrated existing Two-Wheeler Loan, Car Loan, Digital Fixed Deposit (FD), and Insurance journeys, curating end-to-end product process mapping to support seamless product rollout on the GIG Banking platform, enabling digital transformation.

Education

Symbiosis Institute of International Business
MBA, International Business Finance
2021 — 2023
Savitribai Phule Pune University
Engineer's Degree

Contact information

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Work email
•••••@hdfc.bank.in
Personal email
•••••@•••••.com
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Current company

HDFC Bank

Banking · 216K employees · Mumbai, Maharashtra, India

HDFC Bank is India's largest private sector bank, offering a comprehensive range of financial products and services to our customer base of over 92 million. Our extensive distribution network of 8,919 branches and 21,031 ATMs across 3,836 cities and towns as of August 2024, reaches every corner of the country, making us accessible to millions. Promoted by Housing Development Finance Corporation (HDFC), India's leading housing finance company, HDFC Bank began operations in 1995 with a simple mission: to be a "World-class Indian Bank". With a single-minded focus on product leadership, customer focus and operational excellence, we have emerged as a leading player in all our business segments. We cater to individuals and businesses, offering a full range of innovative banking solutions including loans, payments, and wealth management. Our business solutions empower companies of all sizes, from MSMEs to large corporations, helping them grow with tailored banking services and financial tools. In 2023, the Bank merged with HDFC Ltd, combining our robust banking services with HDFC Ltd's legacy of leadership in housing finance. This merger enhances our ability to offer home loans and other financial services, ensuring seamless access for customers across urban and rural areas. As a socially responsible corporate citizen, we believe in banking with a purpose. Through our CSR initiative, Parivartan, we actively work to drive positive change across education, healthcare, skills training, and sustainable livelihoods impacting over 10 crore lives across the country. Our commitment to community impact is as strong as our dedication to delivering value to our stakeholders. As we expand, we continue to stay at the forefront of innovation, offering seamless digital banking experiences to enhance the lives of our customers. HDFC Bank prioritises the security of its systems and remains committed to maintaining the confidentiality of its customers' data. As a precaution

hdfc.bank.in

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About Shubham Surse

Experience

Digital Product Manager

Education

Symbiosis Institute of International Business

Savitribai Phule Pune University

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