Shubham Parijat
Insights & Analytics at PepsiCo | Ex NIQ
- Role
- Associate Manager Insights at PepsiCo
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Shubham Parijat
Love uncovering data into clear stories that supports actionable business decisions.I currently support PepsiCo South Africa’s Savoury Snacks division by delivering high-impact insights and strategic reporting.With 6 years of experience in the CPG industry, I’ve worked closely with global clients including Kenvue, Coca-Cola, Jack Link’s, and Pernod Ricard. My role has consistently evolved with time shaping stakeholder needs, crafting compelling insights, and managing end-to-end reporting and analytics requests.Market Experience - Global, USA, and South AfricaTop Skills - Insights Generation, Story telling, CPG analytics, Stakeholder Relationship, and Project Management.Tools & Platforms - Advanced Excel, Powerpoint, Power BI, Kantar WorldPanel, Brand Equity, Nielsen Business drivers, and NielsenIQ Discover.
Experience
Associate Manager Insights
Jun 2024 — Present · Hyderabad, IN
Consumer & Shoppers Insights - PepsiCo South AfricaProvide data-driven insights and recommendations to support Savory Snacks and Condiments business growth. Deliver monthly business reviews and lead key projects to identify growth opportunities. Collaborate with vendors to ensure data accuracy and improve reporting efficiency.Primary data source used - NielsenIQ RMS, Kantar World-panel, Internal Shipment data and Better Brand Equity data.
Education
DAV Public School
Class 12, PCM
2015
St. Dominic Savio's High School
Class 10, CBSE
2013
Kalinga Institute of Industrial Technology, Bhubaneswar
Bachelor of Technology - BTech
2015 — 2019
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