Shubham Kumar

About Shubham Kumar

He is currently working as a Customer Marketing manager under a project by the World Gold Council. He is responsible for onboarding stakeholders to join the initiative Swarna Adarsh Abhiyaan. He travels across India and addresses various meetings and gatherings. He writes articles for the Bullion World magazine. He has worked as a B2B sales associate. He led and managed a cross-functional team of 4 people comprising marketing and operation, ultimately gaining experience in B2B sales and negotiation skills. He introduced a new way of onboarding clients. He has done an Internship with HighNxt Innovations for two months. He conducted primary and secondary product market research. Facilitated product launch & product adoption amongst target customers. Carried out a Social Media Marketing Campaign to increase awareness and follow-up research and analysis on Product usability. He has done his MBA in the field of Marketing and Analytics. He is always striving to bring 100% to his work. He is passionate about Marketing, Digital Marketing, Sales, Analytics & Research. He has helped his father in his pharmaceutical business. He maintained all the in and out stock of the store. He gained experience in business by performing both B2B and B2C sales. Skills- MS Office, Public Speaking, Client Relationship, Market research, B2B Sales, Digital Marketing, etc

Experience

1. Customer Marketing Manager

   Eventell Global Advisory Private Limited

   Jan 2022 — Present · Bengaluru, IN

   Project & Client Name- Swarna Adarsh Abhiyaan by The World Gold Council.\\\\n\\\\nOnboarding stakeholders of the gold industry across India to participate in the initiative and serve as the primary source of contact, providing consultation with the existing and prospective participants and solving their queries.\\\\nPreparing and presenting regular fortnightly reports for the client & monthly newsletters for the participants and the social media audience to engage actively.\\\\nInterviewed several industry experts and wrote articles published in Bullion World magazine.\\\\nAttending various events in different cities across India; Organized a few and addressed the gathering through PPTs and conversation stations.\\\\nCreated and solely managing three social media platforms, including LinkedIn, preparing content, scheduling content posts, and tracking and analysing more than five social media marketing matrices, including engagements, likes & reaches, to ensure better visibility and make data-driven decisions.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• St. Xavier's College, Ranchi

  Bachelor of Arts - BA, Economics, 73.63%

  2014 — 2017

• Xavier Institute Of Management and Entrepreneurship

  PGDM, Marketing & Analytics, 5.81/8

  2019 — 2021