Shubham Mishra

About Shubham Mishra

Do you love solving mystery rooms or treasure hunts? 🥇I do and product marketing calls for my passion to weave treasure maps that connect customers to products. Over the last 8+ years, I’ve helped B2B SaaS companies win markets and grow revenue by bringing clarity to complex stories: by understanding the market, listening to customers, and translating those insights into GTM strategies that drive results.Early in my career, I led category product marketing for the Order-to-Cash space with my fantastic team of PMAs, managing a portfolio of 10 enterprise B2B FinTech products. As part of that, I also co-launched Highako Academy, a thought leadership platform that scaled to 25K+ subscribers, building both community and pipeline.🧠At Sirion, I began in product marketing - building competitive battlecards and messaging frameworks that armed sales teams and strengthened campaigns. I later moved into growth marketing, where I designed custom nurture journeys for in-pipeline and latent opportunities, while elevating messaging and copy to accelerate top-of-funnel pipeline creation.Alongside this, I’ve taken on field marketing initiatives - driving global webinars, regional field events, and partner roundtables that deepen buyer engagement, expand influence, and accelerate deal cycles.With a history of driving product-market fit, scaling growth, and enabling sales success, this journey has been nothing short of a rollercoaster ride And I’m ready for the next challenge: shaping category stories, scaling GTM plays, and driving growth. Let’s connect and share ideas!

Experience

1. Senior Marketing Manager

   Sirion

   Dec 2024 — Present · Bengaluru, IN

Education

• KIIT - Kalinga Institute of Industrial Technology

  Bachelor of Technology - BTech, Computer Science

• Product Marketing Alliance

  Product Marketing Certified Core (PMMC™)

• Mother's Public School

  Physics, Chemistry , Maths