Shubham K.

About Shubham K.

Currently serving as Assistant Manager - Strategy at ANAROCK, leveraging a Bachelor of Business Administration from Amity University Gwalior. Previous roles at Coding Ninjas and upGrad involved managing business operations, client relations, and onboarding processes across the ed-tech landscape. Demonstrated expertise in vendor management, applicant tracking systems, and client relations, contributing to improved operational efficiency and customer satisfaction. Passionate about using data-driven strategies to optimize workflows and build lasting professional relationships, with a focus on impactful and seamless client experiences.

Experience

1. Assistant Manager - (Strategy & Business Planning)

   ANAROCK

   Dec 2025 — Present

   As a Business Strategy Manager, I work closely with real estate developers to drive end-to-end project success across residential and commercial assets. My role involves managing developer clients, understanding their business objectives, and translating them into actionable go-to-market strategies.I oversee the complete project lifecycle, including project positioning, marketing strategy, pricing frameworks, and launch planning, ensuring alignment with market demand and competitive benchmarks. I collaborate extensively with internal sales teams, enabling them with the right marketing collaterals, pricing logic, inventory strategy, and manpower planning to maximize absorption and revenue.A key part of my role includes market intelligence and feasibility analysis, competitor benchmarking, demand–supply assessment and recommending pricing corrections and campaign strategies to optimize project performance. I also act as a central coordination point between developers, marketing agencies, and sales teams, ensuring timely execution, performance tracking, and continuous optimization.Key Responsibilities:Developer client acquisition and relationship managementEnd-to-end project strategy, marketing, and launch executionMarket research, competitor analysis, and pricing strategySales enablement through inventory planning, manpower allocation, and marketing supportCoordination across sales, marketing, and external stakeholders to drive closures

Education

• Amity University Gwalior

  Bachelor of Business Administration - BBA, Business Administration and Management, General

  2019 — 2022