Shruti Prakash
Strategic Retail & E-Commerce Leader | P&L Ownership | Amazon | ET Young Leader’18| Brand Building | IIM Kozhikode
- Role
- Category Lead at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shruti Prakash
Seasoned business leader with 13+ years of experience driving growth across e-commerce and retail at industry leaders like Amazon and Asian Paints. I specialize in category management, digital transformation, omnichannel retail, and P&L ownership—having scaled categories worth over $200M, led high-impact cross-functional teams, and built enduring brand partnerships.At Amazon, I’ve delivered double-digit CAGR in Shoes and Luggage categories through innovations in customer experience (e.g, virtual try-ons), pricing strategies, and premium brand development. At Asian Paints, I managed a 50+ member team and executed 360° campaigns that fueled revenue growth and brand equity.I’m passionate about solving complex business problems, leading with data, and building agile, customer-first strategies.
Experience
Category Lead
Jul 2025 — Present · Bengaluru, IN
Managing Jewelry (Jewellery) business on Amazon
Education
Veermata Jijabai Technological Institute
Bachelor of Technology (B.Tech.), Electronics Engineering
2006 — 2010
Indian Institute of Management, Kozhikode
Master of Business Administration (MBA), Marketing/Marketing Management, General
2010 — 2012
D.G Ruparel College, Mumbai
12th, Science- Electronics
2004 — 2006
Skills
- Brand Management
- Marketing
- Business Analysis
- Competitive Analysis
- Management
- Business Development
- Team Management
- Marketing Communications
- Project Management
- Customer Insight
- Market Research
- Business Strategy
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