Shruti Srivastava Vyas

About Shruti Srivastava Vyas

Driving transformation across customer experience, culture, and communication—with a relentless focus on embedding customer obsession as a way of life across the organization.Passionate about simplifying the complex and turning intent into institution. Leads enterprise-wide programs that align leaders, frontline teams, and platforms to deliver consistent, first-time-right journeys. Builds systems that drive behavior change—through clear storytelling, sharp campaigns, and structured governance.Deeply invested in the power of GenAI, recognition, and communication to shift mindset at scale. Champions adoption journeys that are inclusive, insight-led, and anchored in business outcomes. Curates communication that moves people—whether it’s a microsite, a message, or a moment of recognition.Brings a strong execution mindset to every initiative. Known for navigating ambiguity, building influence across functions, and driving momentum behind high-stakes transformation. Plays a core role in shaping customer-first culture by bridging the gap between what’s said and what’s done—ensuring every strategy translates into visible action.Believes that customer delight is not a campaign but a commitment—and builds the frameworks to make that commitment sustainable.

Experience

1. Vice President - Customer Obsession

   Axis Bank

   Nov 2025 — Present · Mumbai, IN

Education

• Lucknow University, Lucknow

  Bachelor of Arts - BA

  2000 — 2002