Shruti Shetty

About Shruti Shetty

7 years of experience in Customer Service, Sales and events with exposure in all fields…

Experience

1. Assistant Marketing Manager

   Systematic Group

   Oct 2024 — Present · Mumbai, IN

   Campaign Management: Assist in the planning, execution, and optimization of marketing campaigns across multiple channels, including digital, social media, email, print, and events.Market Research & Analysis: Conduct market research to identify trends, customer preferences, and competitive landscape. Provide insights that inform marketing strategies and help tailor campaigns to meet business objectives.Content Creation & Strategy: Work closely with the content team to develop and curate engaging content that aligns with brand messaging and appeals to target audiences. Ensure consistency in voice, style, and tone across all communication channels.Project Coordination: Manage and track the progress of marketing projects, ensuring deadlines are met and deliverables are of high quality. Coordinate with internal teams, agencies, and vendors to execute initiatives efficiently.Budget Management: Assist in managing marketing budgets, ensuring campaigns are executed within financial parameters. Track and report on budget allocations, expenses, and ROI.Brand Management: Support efforts to build and strengthen brand identity through consistent messaging, visuals, and positioning. Help ensure all marketing materials align with brand guidelines.Performance Reporting & Analysis: Monitor key performance indicators (KPIs) for all marketing activities, generate reports, and provide actionable insights for continuous improvement. Analyze the effectiveness of campaigns and recommend optimization strategies.Collaboration: Work closely with sales, product, and customer service teams to align marketing initiatives with business objectives and customer needs. Foster strong working relationships across departments to ensure smooth execution of marketing strategies.Event Planning & Coordination: Assist in organizing promotional events, webinars, trade shows, or product launches. Oversee logistics, coordination, and promotion to ensure successful execution.

Education

• SIES College of Arts, Science & Commerce SION(W)

  Bachelor of Science (BSc), Microbiology and Immunology

• Mumbai Educational Trust, MET League of Colleges

  Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services

• Mumbai Educational Trust, MET League of Colleges

  Travel and Tourism , Tourism and Travel Services Marketing Operations

• Learnbay

  Advance Data Science and AI , Data Processing

• Learnbay

  Business Analytics and project management , Business Analytics