Shruti Parab

About Shruti Parab

With over 10 years of experience, I\'ve worked in India and Dubai, gaining exposure by working with diverse teams. Activated 40+ outlets in low-lying areas of Goa for Budweiser beer and built brand visibility in the south Goa market. Brought down the amazon advertising cost for LEGO from 15% to 5% in 6 months for Amazon advertising. Achieved Sales target for LEGO India for e-commerce for three Years. Achieved 100% YOY Sales growth for a toy brand across e-commerce. Optimized LinkedIn ads, growing followers by 343% in 10 months. I am passionate about collaborating with brands to surpass sales targets through a holistic approach across online and offline channels. Let\'s connect and explore possibilities together. Feel free to email me at s••••••••@gmail.com.**All opinions are my own**

Experience

1. Marketing and Public Relations Manager

   Creative Capsule

   Aug 2021 — Present

   Create engaging multimedia content for all social media channels such as LinkedIn, Facebook, Twitter, and Instagram.>Strategizing for brand building >Monitor, track, analyze and report on performance on social media platforms.>Experience in multi-layered stakeholder project management, driving business objectives

Education

• Bharati Vidyapeeth

  Master of Business Administration - MBA, Marketing

• Goa University

  Bachelor of Business Administration (BBA), Marketing/Marketing Management, General

  2011 — 2014

Skills

• Financial Analysis
• Research
• Digital Marketing
• Public Speaking
• Sales
• Microsoft Excel
• Search Engine Marketing (Sem)
• Negotiation
• Marketing Strategy
• Teamwork
• Microsoft Office
• Marketing
• Powerpoint
• Search Engine Optimization (SEO)