Shruti Johari

Product Manager- Growth & AI | E-commerce | 2x Conversions

Role
Transformation Consultant Product Manager Growth and Ai Pm at IBM
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers

About Shruti Johari

I’m a Product Manager who turned a fascination with UX and data into a career. Currently steering the Product-Led Growth charter in a traditionally Sales-Led SaaS product, I’m hooked on making data tell its story. Subsequently Artificial Intelligence also falls in my bucket of data-driven bold product moves.From spotting (and instrumenting) trends in usage data to crafting problem-catching charts on Amplitude, I love transforming insights into actionable strategies. And moving beyond these insights, leveraging AI models and agents to solve user problems gives me an adrenaline rush.If you’re up for a chat about driving growth, introducing AI (right), or (right) AI- I\'m down!

Experience

  1. Transformation Consultant Product Manager Growth and Ai Pm

    IBM

    May 2022 — Present · Bengaluru, IN

    Redesigned eCommerce sign-up funnel through A/B testing: drove 2x conversion growth and 5% revenue lift ($126K)> Built behaviour-based email nurture pipeline that increased user engagement 60% and retention 5pp> Shipped 0→1 AI onboarding experience that cut support tickets 20% and improved success rates 40%> Established North Star Metric framework and product instrumentation to track drop-offs across key funnels> Increased cross-sell by 10% through personalized recommendations using behavioural data

Education

  • RCOEM

    Bachelor’s Degree, Electronics and communication.

    2015 — 2019

  • Indian Institute of Management Raipur

    Master of Business Administration - MBA

    2020 — 2022

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Shruti Johari — Transformation Consultant Product Manager Growth and Ai Pm at IBM in Bengaluru, KA, IN | Unifers