Shruti Hariharan

Content Manager

Role
Content Manager at Puretech Digital - A Genesis Company
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Writing/EditingView LinkedIn profile

About Shruti Hariharan

With over 12 years of experience in the media industry, I bring a strong blend of content…

Experience

  1. Content Manager

    Puretech Digital - A Genesis Company

    May 2018 — Present · Mumbai, IN

    Leading a team of writers and interns to deliver high-volume SEO-driven content consistently every month across diverse industries.Developing and executing monthly content strategies aligned with brand goals, ensuring quality, relevance, and timely delivery.Working closely with SEO stakeholders to integrate keyword research, SEO principles, and performance-based insights into content planning.Managing content for leading brands like HDFC Bank, Axis Bank, Theobroma, Crompton, ISB Online, SMFG India Credit, and more.Ensuring editorial excellence through hands-on editing, fact-checking, and quality control, using tools like Grammarly and CopyScape to maintain originality and clarity.Contributing proactive suggestions for content optimisation, improving engagement and search visibility across client platforms.

Education

  • Ramnaraian Ruia College Maharashtra Board

    H.S.C, Fine/Studio Arts, General

    2006 — 2008

  • St. Lawrence High school

    S.S.C, Schooling

    2001 — 2006

  • MET Institute of Mass Media

    Advanced Diploma, Mass Media

    2011 — 2012

  • Maharashtra Board

    HSC, commercial arts

    1995 — 2006

  • S.I.E.S College of Arts, Science and Commerce

    B.M.M, Advertising

    2008 — 2011

Skills

  • Advertising
  • Integrated Marketing
  • Magazines
  • Blogging
  • Newsletters
  • Content Writing
  • Photography
  • Market Research
  • Subscription
  • Event Management
  • Competitive Analysis
  • Photoshop
  • Marketing Research
  • Film
  • Content Management
  • Marketing

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Shruti Hariharan — Content Manager at Puretech Digital - A Genesis Company in Mumbai, MH, IN | Unifers