Shriya Thote
Marketing Intern at Siemens Digital Industries Software | MS Marketing @ Purdue University
- Role
- Marketing Intern at Siemens Digital Industries Software
- Location
- West Lafayette, IN, US
- LinkedIn followers
- 500 followers
About Shriya Thote
I\'m a marketer who came up through research, the kind of work that teaches you to read…
Experience
Marketing Intern
Siemens Digital Industries Software
May 2025 — Present
Redesigned the eXplore website & 6 digital experience center webpages with Contentful to enhance navigation, showcase industrial solutions, boost engagement and improve user experience. • Managing a Sprinklr campaign to promote eXplore on Amplify by encouraging employees to share curated content across social media while analyzing dashboard reports to track engagement trends for continuous optimization.• Produced internal newsletters & Town Hall decks by interviewing 10+ Account Orchestrators and 7+ customers to deliver DEX center updates using Figma to improve alignment and increase readership across global & local teams.• Created 8+ Camtasia videos & built sales enablement decks for the Demand Generation team to help route leads to the most relevant Digital Experience Center & equipping sales teams with tailored materials to address customer priorities.
Education
MIT World Peace University
Master of Business Administration - MBA, International Business
Shivaji University
Bachelor of Engineering - BE, Electrical and Electronics Engineering
Purdue University Daniels School of Business
Master of Science - MS, Marketing
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