Shrishti Bhardwaj
Content Marketing @ Policybazaar for Business | Ex- smallcase, Unacademy
- Role
- Senior Content Writer at Policybazaar for Business
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Shrishti Bhardwaj
Hi, I’m Shrishti — a content strategist and marketing communications specialist with 5+…
Experience
Senior Content Writer
Oct 2023 — Present
Plan and execute SEO content strategies to boost organic visibility- Craft user-focused content for landing pages, lead forms, chatbots,banners & CRM campaigns to guide users and drive conversions- Optimise content using tools like Semrush, Adwords, Search Console, etc- Create engaging content for ads, decks, newsletters, brochures, etc- Collaborate cross-functionally with design, product, & sales teams to ensure consistent messaging across all user touchpoints- Collaborate in Figma with the design team, providing feedback to align UI/UX with content strategy- Manage freelancers and coordinate with content agencies to ensure quality and timely delivery- Lead content development for whitepapers and podcast themes to strengthen brand authority and industry positioning
Education
MICA | The School of Ideas
Advanced Digital Marketing & Communications Certification, Digital Marketing
Delhi University
Bachelor of Commerce - BCom, Business Administration and Management, General
2015 — 2018
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