Shreya Chowdhury

Copywriter | Creative Strategy @Lyxel&Flamingo | IIM Calcutta

Role: Copywriter at Lyxel&Flamingo (L&F)
Location: Gurugram, HR, IN
LinkedIn followers: 500 followers

Writing/EditingView LinkedIn profile

About Shreya Chowdhury

With 4.9+ years of brand marketing expertise, I\'ve helped several brands grow, leveraging…

Experience

Copywriter
Lyxel&Flamingo (L&F)
Apr 2025 — Present · Gurugram, IN
Social communications, quarter creative strategy planning, campaigns, ad films, & other brand marketing assets on the way

Education

St. Xavier's College (Autonomous), Kolkata
Bachelor of Commerce - BCom
2017 — 2021
Indian Institute of Management, Calcutta
Executive Programme in Sales and Marketing (EPSM)
2023 — 2024

Contact information

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Work email
•••••@lyxelandflamingo.com
Personal email
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Current company

Lyxel&Flamingo (L&F)

Advertising Services · 679 employees · Founded 2015 · Gurugram, Haryana, India

Most agencies choose between creativity and data. Lyxel&Flamingo was built so brands never have to. We are India's full-stack creative and marketing partner to 350+ brands – where the instinct of a storyteller and the rigour of a data scientist sit at the same table on every brief. We call it the dual brain. The right brain is where brand outcomes are built through creative means. Brand strategy and identity. Mainline and digital communication. Brand films, corporate films, content production across formats. Employer brand and culture narratives. Every brief begins with what the brand needs to achieve in the market and works backward to the work that gets it there. Human judgement, category data, and AI capability all inform what gets made and why. The left brain makes the right brain accountable. Performance marketing. D2C commerce on Shopify Plus and custom-build environments. Marketplace strategy across Amazon, Myntra, Flipkart, Blinkit, Zepto, and e-pharmacy platforms. Technical SEO, hyperlocal search, and GEO – the practice of building brands to be cited inside AI-generated answers, not just ranked on search. Underneath all of it: four proprietary AI tools – Crux, Weavr, 1GMB, and Imagiv – built in-house because the tools we needed didn't exist. 650+ team. 5 offices across 3 countries. $250M+ media managed. Highest-tier partnerships with Google, Meta, Amazon, Flipkart, and Shopify Plus. One agency. No handoffs. No excuses.

lyxelandflamingo.com

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About Shreya Chowdhury

Experience

Copywriter

Education

St. Xavier's College (Autonomous), Kolkata

Indian Institute of Management, Calcutta

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