Shreya Chaurasia

WORK HISTORY

EDUCATION

ABOUT SHREYA CHAURASIA

Marketing Strategist | Focused on Influencer and Content ImpactHi, I\'m Shreya. With over 5 years in Influencer and Content Marketing, my sweet spot is building high impact Influencer and Content Marketing strategies. I genuinely enjoy the process of taking a simple idea and shaping it into a successful, engaging campaign.My Experience Snapshot- I\'ve had the great opportunity to manage and execute campaigns that resonated in diverse markets, including the US, Saudi Arabia, and Germany- A key focus for me is efficiency; I\'ve consistently achieved 40%+ profit margins on the campaigns I\'ve led- I\'ve managed influencer marketing for recognized names like Mahindra CV, Tata CV, What\'s Up Wellness, Aza Fashion, Mirraw, Lo! Foods, and Protein Chef. I\'ve also navigated celebrity collaborations, such as with Huma Qureshi for Lo! Foods.My role often involves full-cycle management - from initial content ideation and writing to final execution and reporting across platforms like Instagram, and YouTube.I thrive in fast-paced environments and enjoy the collaborative effort needed to bring complex digital strategies to life.Learning Focus: I am currently pursuing my MBA in Marketing to continue expanding my strategic knowledge.