Shreshth Kumar
Associate Director @Deloitte
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WORK HISTORY
Associate Director @Deloitte
London, GB
Specialising in digital transformation, retail media, and AdTech, I recently spearheaded the transformation of retail media capabilities at UK-based retailer & grocer. This involved ensuring compliance with HFSS legislation and significantly enhancing data integration. My leadership in launching Sponsored Products and Banners substantially improved advertiser targeting and revenue generation. I possess deep domain expertise, including hands-on integration experience with key vendors such as CitrusAd (Epsilon), Kevel, and Crealytics (Pentaleap).
EDUCATION
Siddaganga Institute Of Technology
B.E, Computer Science & Engineering
SKILLS
ABOUT SHRESHTH KUMAR
At Deloitte, my focus is on leveraging the Adobe Experience Cloud to drive digital transformation in the retail sector. With a specialty in Adobe Experience Manager (AEM), Microservices, composable, MACH architecture & AdTech, currently approach combines technical acumen with a strategic vision to re-platform legacy systems and introduce auction-based ad tech solutions. The goal is to enhance digital experiences for a UK-based retailer, ensuring seamless customer journeys.My role involves leading and mentoring agile cross-functional teams while ensuring the highest quality of platform management and collaborative stakeholder engagement. Skills honed in AEM & AWS architecture, cloud services, and retail media initiatives enable our team to deliver cutting-edge solutions. Committed to the continuous evolution of the digital landscape, I strive to make a substantial impact through innovative technology and thought leadership in the field.
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