Shreesh Pant
Associate Director - Marketing @redBus
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WORK HISTORY
Associate Director - Marketing @redBus
EDUCATION
MICA | The School of Ideas
PGDM - Strategic marketing and Communication, Marketing/Marketing Management, General
Vellore Institute of Technology
Bachelor of Technology (BTech)
SKILLS
ABOUT SHREESH PANT
A logical thinker, problem solver and a keen observer, my passion for marketing stems from my interest in understanding the working of the human mind and the complexities associated with it. Being equipped with an innate sense of curiosity, I strive to understand how the world around us operates. As a student of Strategic Marketing and Communication in MICA, with a specialization in Marketing Analytics, I learnt the art of blending data with context seamlessly. I am academically trained in various quantitative and qualitative research methodologies and have learnt the art of creating and communicating a brand story – from understanding the target audience to differentiating the brand from the clutter in terms of the marketing mix. I am a sports enthusiast and a passionate football player and have represented MICA football team across various inter-college sports fests. As a member of Sports Marketing Club of MICA, I try to blend my passion for marketing and sports by trying to understand the nuances of ‘marketing through sports’. Areas of Interest: Brand Strategy, Marketing, Retail, FMCG, Research, Consumer Insights, Marketing Analytics, Consumer Behavior, Digital- social media, content, inbound marketing and Sports Marketing.
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