Pratigya Shrivastava
Content Head & Marketing Manager @The Sage Group India
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WORK HISTORY
Content Head & Marketing Manager @The Sage Group India
IN
Leads content writing and proofreading for print and digital media, ensuring clarity, accuracy, and brand consistency.Develops scripts for social media videos and podcasts with a strong focus on audience engagement.Plans and manages the content calendar across platforms to ensure timely and strategic communication.Implements SEO-driven content strategies to improve online visibility and organic reach.Coordinates with cross-functional teams including design, digital, sales, and external agencies for seamless execution.Monitors content performance and refines strategies to strengthen brand presence and customer connection.
EDUCATION
Barkatullah University, Bhopal
Master of Business Administration - MBA, Marketing
Barkatullah University, Bhopal
Bachelor of Commerce - BCom, Economics
ABOUT PRATIGYA SHRIVASTAVA
As a Creative Content Specialist and Brand Strategist with over 10 years in the digital marketing domain and more than 10 years as a fiction book author, I bring a unique blend of creativity and strategic insight to every project. My expertise spans across proofreading, creative content writing, and developing innovative brand strategies.I excel in market research, strategic planning, and project management, ensuring that every campaign is both impactful and aligned with brand goals. My skills in budget management, brand storytelling, and graphic designing enable me to craft compelling narratives and visually engaging content that resonates with audiences.With a strong background in content planning and strategy, brand voice development, and team management, I am adept at leading cross-functional teams and driving projects from concept to completion. My experience in storytelling, BTL and ATL strategies, and editing and proofreading ensures that every piece of content is polished and effective.As a fiction book author, I leverage my storytelling skills to bring creativity and depth to all aspects of content creation and brand strategy. I am passionate about crafting narratives that captivate and engage, and I look forward to bringing this passion to new and exciting challenges.Every great business starts with a great story. Let\'s write yours.
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