Shoyab Ali

About Shoyab Ali

I am a results-driven Digital Marketer with a proven track record of driving ROI across…

Experience

1. Digital Marketing Manager

   viAct

   Mar 2023 — Present · Jaipur, IN

   CRM Management (Pipedrive)Handling lead updates, sales activity tracking, and generating reports. Public Relations (PR)Reaching out to editors and media contacts for PR article publications. Social Media Management: • Ideating social media post topics.• Creating draft designs and coordinating with designers.• Managing content scheduling and posting across platforms.Marketing Planning & ReportingCreating and maintaining the monthly marketing planner and performance reports. SEO ManagementOverseeing the SEO agency, reviewing performance reports, and optimizing strategies. Blog Management• Brainstorming blog topics aligned with industry trends.• Coordinating with designers for blog visuals.• Publishing and managing content on the Wix platform.LinkedIn Article Management: • Researching and ideating LinkedIn article topics aligned with industry trends.• Collaborating with designers to create engaging artwork.• Publishing and optimizing articles for maximum reach and engagementProduct Listing & Online Presence: • Managing the listing of newly launched products on various software listing websites.• Ensuring accurate product descriptions, images, and keywords for better visibility.• Monitoring and updating listings to improve engagement and lead generation.Email Marketing (Mailchimp): • Drafting email content in collaboration with the content writer.• Coordinating with designers for email artwork creation.• Setting up and managing email campaigns on Mailchimp.• Managing audience segmentation and optimizing email deliverability.• Scheduling and sending email campaigns to targeted recipients.

Education

• Rajasthan Technical University, Kota

  Bachelor of Technology - BTech

  2011 — 2015