Seth Houston

Chief Commercial Officer

Role
Chief Commercial Officer at Medispend
Location
Philadelphia, PA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Seth Houston

I am responsible for the development and execution of the overall MediSpend go-to-market plan, which includes leading the sales, solution engineering, partner program, and marketing team. Our commercial efforts ensure that Healthcare and Life Sciences companies compliantly engage with Healthcare Practitioners (HCPs) and Healthcare Organizations (HCOs) globally through our innovative SaaS based technology and highly regarded advisory services. MediSpend continues to be the leading provider of integrated and compliance software to pharmaceutical and medical device companies around the world.Prior to joining MediSpend, I held leadership positions in product management, marketing, and sales at various start-ups, a mid-cap, and a fortune 500 company (IQVIA). I have authored white-papers, spoken at various conferences, and was a guest lecturer at the St. Joseph’s University Haub School of Business for their Executive MBA program. I hold an MBA with a concentration in Pharmaceutical Marketing from St. Joseph’s University and am a Ironman Triathlete, and Elite Level Cyclist.

Experience

  1. Chief Commercial Officer

    Medispend

    Jul 2019 — Present · Philadelphia, PA, US

    I lead all commercial activities, which includes the sales, account management, solution engineering, partner alliances, and marketing teams. My team is responsible for the development and execution of the overall MediSpend commercial strategy that ensures that Healthcare and Life Science companies compliantly engage with Healthcare Practitioners (HCPs) and Healthcare Organizations (HCOs) globally through our innovative SaaS based technology and highly regarded advisory services.

Education

  • Saint Joseph's University - Erivan K. Haub School of Business

    MBA, Marketing

    2001 — 2004

Skills

  • New Business Development
  • Marketing Management
  • Market Analysis
  • Product Management
  • Medical Devices
  • Competitive Analysis
  • Start-Ups
  • Crm
  • Sales Management
  • Lead Generation
  • Healthcare
  • Business Development
  • Digital Marketing
  • Entrepreneurship
  • Customer Relationship Management (Crm)
  • Integrated Marketing
  • Market Research
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Leadership
  • Salesforce.com

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Seth Houston — Chief Commercial Officer at Medispend in Philadelphia, PA, US | Unifers