Shoury Priyanshu

About Shoury Priyanshu

Experienced in building and scaling both B2C and B2B products across SaaS, media, and technology, with a strong foundation in strategy, product development, and data. Known for operating at the intersection of cross-functional execution and growth, translating strategy into measurable business outcomes.Currently at BrowserStack, leading competition-led growth initiatives in the B2B SaaS space within a highly saturated market. Owns revenue outcomes, designs competitive displacement playbooks, and partners closely with Sales, Marketing, Product, and Analytics to drive measurable impact.Previously part of Viacom18 (now JioStar), working at the intersection of content, growth, and monetization. Experience includes GTM for marquee properties such as IPL and Bigg Boss OTT, improving retention and product stickiness on JioStar, launching the sports segment, and leading high-value initiatives including sports broadcast rights acquisitions and brand integration deals.Earlier at EY, worked on technology-driven business transformation and process improvement programs, shaping a structured, execution-first approach to problem solving. Particularly interested in solving ambiguous problems, testing hypotheses, and scaling early signals into meaningful business impact.

Experience

1. Senior Lead - Growth

   BrowserStack

   Jan 2025 — Present · Mumbai, IN

   Working with the competitive displacement and revenue growth charter, working at the intersection of GTM strategy, sales operations, and performance marketing- Own end-to-end demand generation across paid channels, webinars, events, email, and LinkedIn campaigns, driving pipeline growth and competitive market share gains- Built AI-native workflows using Gemini API, BigQuery, and Salesforce to automate opportunity analysis and enable real-time pipeline visibility for leadership- Designed competitive intelligence and account enablement frameworks, advising sales on positioning, pricing strategy, and high-stakes deal execution- Led cross-functional GTM alignment across Sales, Marketing, Product, and Monetization, establishing operating cadence and investment prioritisation frameworks- Built outbound growth systems integrating Clay, Factors.ai, and coordinated multi-channel campaigns to identify, target, and convert competitor-engaged accounts

Education

• Vellore Institute of Technology

  Bachelor of Technology (B.Tech.)

• Indian School of Business

  Masters of Business Administration (MBA) - PGP