Shomit Saha
Category & Channel growth| CPC & CSD specialist | Go-To- Market strategy| Consumers durables | ex- Reckitt
- Role
- Sales Manager at Atomberg Technologies
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Shomit Saha
I’m a growth-focused Sales & Marketing professional currently working as a Manager at Atomberg Technologies, where I drive business outcomes across customer strategy, channel execution, and revenue growth.An MBA in Sales & Marketing from Christ University, Bangalore, has equipped me with a strong strategic foundation, while my on-ground experience has helped me translate strategy into measurable market impact. I’ve worked extensively across CPC & CSD channels, partnering with distributors, retailers, promoters, and cross-functional teams to scale performance in competitive environments.My core strengths include: • Driving market share and secondary sales growth • Improving channel productivity and outlet performance • Executing go-to-market and product launch initiatives • Strengthening brand visibility through merchandising and POSM • Using data and market insights to unlock growth leversWhat sets me apart is my ability to blend marketing thinking with strong execution—I enjoy building brands at the point of sale, not just on paper.I’m now looking to move deeper into marketing, brand, or category management roles, where I can leverage my sales-led perspective to build consumer-first brands, stronger GTMs, and sustainable growth.If you value professionals who understand how strategy converts into real sales on the ground, I’d love to connect.
Experience
Sales Manager
Jun 2025 — Present · Delhi, IN
Lead sales strategy and execution across priority channels, driving distribution expansion, secondary sales growth, and revenue performance • Own channel P&L health, ensuring sustainable growth through disciplined pricing, schemes, and ROI-led trade investments • Drive market activation, merchandising, and sell-out programs to improve brand visibility and conversion at point of sale • Partner with cross-functional teams (category, supply chain, finance) to strengthen GTM effectiveness and execution excellence • Recognised for outstanding contribution to distribution and business growth (AtomRise Certificate of Achievement)
Education
Christ University, Bangalore
Master of Business Administration - MBA, Marketing
Ahmedabad University
Bachelor of Commerce - BCom, Taxation
Christ University, Bangalore
MBA, Marketing
2020 — 2022
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