Shobhit Ranjan
Marketing Strategist | Customer Engagement Expert | Data-Driven Marketer | Growth Catalyst
- Role
- Senior Marketing Specialist at Data Axle
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Shobhit Ranjan
Marketing professional with 9 years of experience driving demand generation, campaign…
Experience
Senior Marketing Specialist
Nov 2023 — Present · Pune, IN
Driving successful campaigns using HubSpot platform.* Salesforce Data analysis and Integration.* Aid in building out workflows and efficiently scheduling and distributing email campaigns to specific segments and target audiences.* Conducting market research to understand consumer behaviors, preferences, and industry trends, which can inform campaign strategies and messaging.* Tracking the performance of each email campaign, analyzing metrics such as open rates, click-through rates, and conversions, and providing regular reports on campaign effectiveness to stakeholders.* Reviewing past email campaigns to identify areas of strength and weakness and utilize insights to optimize future campaigns.* Working closely with the copywriting and graphic teams to improve messaging and visual appearance and layout of email templates and landing pages.* Responding to and handling ad hoc email requests that come in efficiently and effectively.* Applying knowledge of CAN-SPAM and CCPA regulations to all email operations to ensure sending domain remains compliant and maintains a strong reputation.* Handling projects through Project Management Tool.
Skills
- Business Strategy
- Public Speaking
- Customer Relationship Management (Crm)
- Advertising
- Management
- Marketing Research
- Time Management
- Data Analysis
- Photography
- Leadership
- Marketing Management
- Customer Satisfaction
- Business Development
- Digital Marketing
- Marketing
- Marketing Strategy
- Social Networking
- Online Marketing
- Microsoft Word
- Microsoft Powerpoint
- Social Media
- English
- Microsoft Office
- Sales
- Social Media Marketing
- Market Research
- Microsoft Excel
- Powerpoint
- Research
- Marketing Communications
- Teamwork
- Team Management
- Crm
- Customer Service
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