Selena Hunter Little
- Role
- Communications Lead at Northwest Folklife
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Selena Hunter Little
Dynamic Marketing and Project Manager with music industry experience. Eager to use data to drive project timelines and optimise marketing campaigns. Uses skills gained from M.A. in Music Business from Berklee College of Music and B.A. in Arts Administration from The University of North Carolina at Greensboro.
Experience
Communications Lead
Feb 2024 — Present · Seattle, WA, US
Increased Facebook reach by 639.5% and Instagram reach by 174.6% by developing and executing marketing campaigns, compelling content creation, and driving collaboration across various departments• Established and tracked measurable goals to grow audiences across social media platforms, resulting in a 473% increase in Facebook followers and 493% increase in Instagram followers within six months• Manage bi-weekly newsletter and increased click rates by 120% through strategic use of buttons and call-to-action messaging• Collaborated with external stakeholders on reusable cup program and served as the primary contact during the festival
Education
University of North Carolina at Greensboro
Bachelor of Arts - BA
2015 — 2019
Berklee College of Music
Master of Arts - MA
2020 — 2022
Western Sydney University
Study Abroad
2016 — 2017
East Forsyth High School
High School Diploma
2011 — 2015
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