Shivani Sharma
Global Marketing Leader | Driving Recognition for TCS Innovation
- Role
- CMO - Research and Innovation at Tata Consultancy Services
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Shivani Sharma
As Global Head of Marketing - Innovation at Tata Consultancy Services, I lead strategies that position TCS as an innovation-led partner across industries and communities including clients, academia, media, and analyst ecosystems. Over two decades, I have led strategic initiatives with global coverage, managed diverse teams, and anchored conversations that bridge technology with business value. Earlier in my career, I spearheaded an award-winning analytics initiative for a medical devices client firm. I shaped Analyst Relations Program for over a decade, strengthening TCS positioning and earning top-tier recognition across analyst firms worldwide. Our work consistently gained recognition in areas such as AI/Gen AI, Sustainability, Software Engineering, Industry Cloud, eCommerce and also across all industry verticals. Accolades include:Global Winner - The Drum Awards 2022 for Most Effective Digital Transformation in Marketing#2 Global Ranking - Institute of Industry Analyst Relations (IIAR), 2021I hold executive education in Leadership from Ross School of Business, University of Michigan, and an MBA in Marketing from SPJIMR, Mumbai.What energizes me is connecting research with real-world relevance - shaping stories that resonate, building trust across ecosystems, and creating space for innovation to thrive. Specialties: Business Strategy, B2B Services Marketing, Industry Analyst Relations, Account Based Marketing, Pre-sales, General Management
Experience
CMO - Research and Innovation
May 2025 — Present · Mumbai, IN
Education
University of Mumbai
B.E., Electronic and Telecommunication
1996 — 2000
SPJIMR SP Jain Institute of Management & Research
Master of Business Administration (MBA), Strategy and Marketing
2011 — 2011
University of Michigan - Stephen M. Ross School of Business
Leadership, Executive Education
Skills
- Business Development
- Business Intelligence
- Team Management
- Business Analysis
- Management Consulting
- Business Strategy
- Go-to-Market Strategy
- Marketing
- Consulting
- Strategy
- Program Management
- Industry Analyst Relations
- Management
- Pre-Sales
- Crm
- Business Planning
- Pmo
- Leadership
- Contract Negotiation
- Project Management
- Vendor Management
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