Shivpal Thakur
Digital Marketing Professional | Trainer | Trained 1000+ Students | Delivered 50+ Workshops & Sessions
- Role
- Digital Marketing Specialist at Workie
- Location
- Indore, IN
- LinkedIn followers
- 500 followers
About Shivpal Thakur
I\'m Shivpal Thakur a Digital Marketing Professional, Consultant & Trainer also with experience working in the Information Technology & Services industry. I\'m skilled in SEO, SMM, Google Advertising, Lead Generation, ORM, Influencer Marketing, Content Marketing, YouTube Advertising etc. My motive is to make people realize the power of Digital Marketing. I have worked on multiple projects spread across various genres including lifestyle products, Online Shopping, and Manufacturing Industries, Online Education System, Schools & Colleges, Event Management & Promotions, Fashion Designing, Home Appliances, Hotels, Restro & many more. Having delivered more online promotion services in different niches has improved my skills and helped me deliver all service that provided value to businesses and their audiences. I am also working with startups helping them with a range of consulting such as case studies, emailers, newsletters, and web copies.
Experience
Digital Marketing Specialist
Jun 2023 — Present · Indore, IN
As a Digital Marketing Specialist, My roles and responsibilities encompass a wide range of tasks aimed at promoting the company\'s online presence and driving customer engagement. Developing and Implementing Marketing Strategies-Design and execute comprehensive digital marketing strategies to enhance brand visibility and reach.Conduct market research and analysis to identify new opportunities and trends.Create and manage digital marketing campaigns across various channels (social media, email, PPC, SEO, etc.).2. Social Media Management-Manage and grow the company\'s presence across social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.).Develop a social media calendar and post regular updates to engage and grow the audience.Monitor and respond to comments, messages, and mentions in a timely and professional manner.3. Search Engine Optimization (SEO)-Optimize website content to improve search engine rankings and drive organic traffic.Perform keyword research and implement on-page and off-page SEO strategies.4. Pay-Per-Click (PPC) Campaigns-Plan, execute, and manage PPC campaigns on platforms like Google Ads, Bing Ads, and social media.Monitor and analyze campaign performance to optimize ad spend and improve ROI.5. Email Marketing-Design and implement email marketing campaigns to nurture leads and engage customers.Segment email lists based on customer demographics and behavior.Analyze campaign performance metrics and adjust strategies accordingly.6. Analytics and Reporting-Track and analyze website traffic and user behavior using tools like Google Analytics.Generate detailed reports on campaign performance and provide insights and recommendations.7. Collaboration and Coordination-Work closely with the sales team to align marketing strategies with business objectives.Coordinate with designers, developers, and content creators to ensure cohesive marketing efforts.
Education
Barkatullah University, Bhopal
Bachelor of Computer Application, Computer Science
2015 — 2018
Adarsh Prashikshan Sansthan
ITI, Information Technology
2013 — 2014
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