Shivanshu Sharma
Senior Marketing Specialist @KollegeApply
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WORK HISTORY
Senior Marketing Specialist @KollegeApply
Gurugram, IN
At KollegeApply, managing Google Ads, Meta Ads, Email, SMS, and WhatsApp marketing involves overseeing and optimizing multi-channel campaigns to drive qualified leads, enhance user engagement, and maximize ROI. The role requires proficiency in managing paid advertising on platforms like Google and Meta (Facebook/Instagram), developing email marketing strategies, and utilizing SMS and WhatsApp for customer retention and conversion. Campaign optimization focuses on analyzing performance metrics, A/B testing, audience segmentation, and continuously refining strategies to ensure the highest impact across all channels.
EDUCATION
Great Lakes Institute of Management
PGP - Strategic Digital Marketing , Digital Marketing
Institute of Technology and Management Dehradun
Bachelor of Commerce - BCom, bcom (professional)
ABOUT SHIVANSHU SHARMA
Hello, I earned my bachelor\'s degree in management, business, and commerce. Good understanding of Digital Marketing, including Google Ads, Facebook Ads, Social Media Marketing, Content Marketing and many more. Experience in the field of Operations and Management.
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