Shivani S.
Digital Marketing Analyst @Publicis Groupe | Meta Ads| Google Ads | Content Creation | Branding| Can\'t juggle actual objects – my skills are strictly virtual!
- Role
- Biddable Media Analyst at Publicis Groupe
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Shivani S.
Performance Marketing Professional with 4+ years of experience driving growth through…
Experience
Biddable Media Analyst
Sep 2024 — Present · Mumbai, IN
Analyst @ Publicis Groupe | Performance Marketing Specialist | Google Ads & Meta Ads WizardAh, the glamorous life of a Analyst at Publicis Groupe–where I transform digital chaos into performance marketing gold. Like a wizard behind the curtain, I make Google Ads and Meta Ads campaigns run smoother than a freshly brewed cup of coffee. Let’s talk Google Ads–I don’t just create campaigns, I make them outperform. From Search to Display, Shopping to YouTube, I optimize with such precision, even Google’s algorithms are like, Wow, this person gets it. When things go awry? I diagnose and fix it like a digital surgeon using Google Analytics and Google Search Console to uncover hidden optimization gems.Now, Meta Ads– Facebook and Instagram are my playgrounds. I create scroll-stopping ads that drive results with targeting so precise, it\'s practically telepathic. Boosting posts, running campaigns–everything I do is mind-blowingly effective (and yes, I’m humble about it, sarcasm intended).I live and breathe ad performance metrics. KPIs, conversions, CTR, ROAS–you name it, I optimize it. Testing, tweaking, and refining strategies until the performance is top-notch. When I see the numbers rise, I might secretly pat myself on the back (but who’s counting?).My toolbox extends beyond ads to One Link Management, Magento Analytics, and Adobe Analytics, where I analyze trends and campaign performance like a marketing superhero you never knew you needed.So, if you’re wondering who can make your Google Ads and Meta Ads thrive while juggling a thousand metrics, the answer is simple: ME. I make performance marketing look easy, with precision and wit that’ll have you wishing you’d hired me sooner. But don’t worry–I’m here now. Let’s make those campaigns soar.
Education
KPB Hinduja College of Commerce
Master's degree
2019 — 2021
St. Anthony's High School - India
Secondary High School
2001 — 2014
Late Shri. Vishnu Waman Thakur Charitable Trust VIVA Institute of Technology at Shirgoan Post Virar Tal Vasai Dist Thane
Bachelor's degree
2016 — 2019
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