Shivani Sharma
Ex- Nykaa | Full-funnel Marketing | PGDMM, NMIMS, Mumbai | Brand Building | Customer Engagement | Behavioral Segmentation | Scaling Brands | E-Commerce | GCC Market Expansion
- Role
- Marketing Manager at Brnd.Me
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shivani Sharma
For nearly three years, I\'ve immersed myself in the vibrant world of beauty, transforming insights from flipped magazine pages, beauty reports, deep dives of marketing case studies into strategic CRM and Growth Marketing initiatives.Beyond crafting compelling content, I\'ve mastered the art of delivering the right incentives, understanding consumer psychology, and leveraging diverse marketing levers to drive revenue growth and customer smiles.I previously specialized in developing and managing content strategies for CRM channels, driving targeted traffic, and currently focus on the delicate balance of customer acquisition & retention through various couponing & sampling marketing levers.My approach is rooted in advanced analytics, ensuring every campaign is optimized to deliver measurable results within a dynamic growth marketing framework.Ultimately, I genuinely believe human connections and everyday conversations fuel the most compelling, authentic content and transformative marketing ideas :)
Experience
Marketing Manager
Apr 2026 — Present
Education
Veer Narmad South Gujarat University, Surat
Bachelor of Business Administration - BBA, Business Administration and Management, General
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Postgraduate Degree, Marketing
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