Shivangi Nair

Brand Content Executive @CaratLane - A TATA Product

Mumbai, IN

Plan and create key marketing and PR communications based on business priorities across all regions in India (300+ stores).Drive new customer acquisition at a company level through various ATL and BTL assets, including Print + Digital (Radio, OOH, Flyers, Newspaper Ads, WhatsApp, SMS & Push Notifications).Assist with Lead Generation through last-mile efforts targeting low and high intent prospect users.Agency management, vendor management, and internal cross-function.Campaign stategy, asset creation and activations.