Shivam Singh
Business Analyst | IIT Kharagpur | NextLeap Product Management Fellowship
- Role
- Research and Innovation Engineer at Adrosonic
- Location
- Kanpur Nagar, UP, IN
- LinkedIn followers
- 500 followers
About Shivam Singh
As a passionate and driven IIT Kharagpur graduate, I bring a robust set of SQL, Python…
Experience
Research and Innovation Engineer
Jul 2021 — Present · Mumbai, IN
Developed and managed Dynamics 365 and Salesforce CRM portals, optimizing customer data processes for diverse industries.• Automated marketing campaigns using Pardot, enhancing sales funnel efficiency and increasing conversion rates by 20%.• Generated 15 automated reports and 3 dashboards using Salesforce and Pardot, to enhance decision-making processes.• Collaborated on the redesign of Salesforce CRM and donor website for Tata Trust, co-authoring functional specification documents to facilitate consistent information flow among stakeholders, resulting in 20% reduction of project timeline.• Executed A/B tests for marketing campaigns, resulting in 25% higher click-through rates and 15% lower acquisition costs.
Education
Indian Institute of Technology, Kharagpur
Bachelor's degree
2016 — 2021
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